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\WELCOME

Welcome to Canva to CEO: The Luxe Branding Course! I’m so excited you’re here and ready to start building a brand that’s more than just a logo—it’s a whole vibe

Whether you’re here to finally feel confident about your brand identity or just want to stop blending in online, you’re in the right place. Pick up your laptop, launch Canva, and let's your brand's shine!

100+
Successful Projects & Clients

6+
Experience

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WHY US

Experience learning through video, audio, and interactive discussions at the end of each session.

Our platform provides top-notch video tutorials, convenient audio lessons for learning on the go, and interactive discussions following each weekly class. This approach accommodates your learning preferences and schedule. Enjoy a flexible and engaging educational designed just for you.

WEEK ONE & TWO



We’ll start with the foundation—what actually makes a brand powerful and unforgettable. You’ll get crystal clear on your:

Brand Identity & Moodboards

Mission & Vision

Core Values

Brand Personality

Voice & Visual Vibe

"My Brand Foundation” Canva Worksheet



 
 
A deep dive into brand identity (yes, this is your first assessment!) Thoughtful prompts to help define your ideal audience and how to speak to them

 

ASSESSMENTS
WEEK ONE & TWO



Time to bring the vision to life visually. We’ll explore:
Your dream brand aesthetic (colors, fonts, energy)
Pulling inspiration from brands you admire
Assembling a branded moodboard that reflects your vibe + voice

Crafting Your Moodboard

A custom Canva Moodboard

Your Brand Voice & Visual Vibe document

A reflection on how your visual identity matches your brand values



 
 

A notebook + pencil/pen for jotting ideas (trust me, you’ll have a lot!)

A Canva account (free is fine—but Pro gives you extra tools)

Time, creativity, and honesty—it’s not about getting it “right,” it’s about getting it real.

Are You Ready?
Let's Get Started

WHAT YOU NEED
WEEK THREE



Colors speak—even before your brand says a word. In this module, you’ll learn how to choose a color palette that attracts the right audience, evokes the right feelings, and positions your brand
for connection and conversion

Color Psychology & Palette Mastery

The psychology behind color (aka: what emotions they trigger & why they matter)

How to match color vibes with your brand personality and values. Tips for choosing a palette that feels cohesive across all platforms.



 
 

A notebook + pencil/pen for jotting ideas (trust me, you’ll have a lot!)

A Canva account (free is fine—but Pro gives you extra tools)

Time, creativity, and honesty—it’s not about getting it “right,” it’s about getting it real.

Are You Ready?
Let's Get Started

WHAT YOU NEED
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